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Nuggets

45min
45min
Our guide to ideation, including best practices, ideation methods and our 3-step ideation process.
6min
6min
Learn from female founders about their experience when it comes to gender in entrepreneurship.
1h 0min
1h 0min
The canvases from our Growth Hacking Handbook. Use them develop your own growth hacking strategy.
45min
45min
Our guide to growth hacking, including 19 example cases and canvases to apply to your case.
6min
6min
Alina Russ, CEO of Lola's Kitchen, lays out how to reach potential customers through social media.
6min
6min
Alina Russ, CEO of Lola's Kitchen talks about their approach when it comes to marketing and social media.
6min
6min
Alina Russ, CEO of Lola's Kitchen, talks about her approach to growth hacking.
3min
3min
A short animated explainer about systematic ideation and how you can use it to help come up with innovative solutions to ...
3min
3min
A short animated explainer about growth hacking and how to apply hacks to your business to create exponential growth.
5min
5min
Anastasia Hofmann, co-founder at Kitro talks about the closely linked issues of team culture and values.
6min
6min
Anastasia Hofmann, co-founder at Kitro lays out how to get initial funding for your startup.
4min
4min
Anastasia Hofmann, co-founder at Kitro talks about their approach to fundraising.
4min
4min
Learn about the key value of team culture from Anastasia Hofmann, co-founder at Kitro.
5min
5min
Anastasia Hofmann, co-founder at Kitro shares her expierence on how to set up a great founding team.
5min
5min
Learn about the meaning and benefits of ideation from Nina Habicht, partner at Paixon.
4min
4min
Edith Schmid, co-founder of epyMetrics AG, shares her sales experience in healthtec.
6min
6min
Nina Habicht, partner at Paixon, explains how to use ideation to create innovation.
5min
5min
Nina Habicht, partner at Paixon, gives valuable advice on how to set up sales strategies.
6min
6min
In this video, Nina Habicht talks about what it takes to run a successful IT sales campaign.
7min
7min
Dr. Gnanli Landrou, co-founder of Oxara, talks about sales in the construction industry.
5min
5min
In this clip, Edith Schmid, co-founder of epyMetrics AG lays out the challenges of sales.
2min
2min
In this clip, several female founders from a variety of industries talk about gender-specific challenges.
5min
5min
In this video, various young founders explain what being an entrepreneur means to them.
5min
5min
In this clip, Dr. Gnanli Landrou, co-founder of Oxara talks about ideation and creativity.
6min
6min
Learn about the ideation process from Dr. Gnanli Landrou, co-founder of Oxara.
3min
3min
In this video, Edith Schmid, co-founder at epyMetrics AG explains how to apply for grants.
6min
6min
Watch this clip and learn about team culture from Edith Schmid, co-founder at epyMetrics AG.
3min
3min
Edith Schmid, co-founder at epyMetrics AG talks about the importance of narratives, coaches and crossfunding.
6min
6min
Edith Schmid, co-founder at epyMetrics AG, explains how to find the right founders for your team.
3min
3min
In this short clip, Edith Schmid, co-founder at epyMetrics AG provides insight into the fundraising process.
4min
4min
In this clip, a broad range of founders explain the core concept of sales and its importance for any startup.
4min
4min
In this video, founders from a variety of industries share their experience in the important issue of fundraising.
4min
4min
In this short clip, founders from a variety of industries explain the concept of value proposition testing.
1min
1min
Test your knowledge of some of the basics of fundraising.
6min
6min
Daniel Meppiel, co-founder of WeGaw (snow monitoring via satellite) talks about the value of CAC and prototypes in B2B.
6min
6min
Daniel Meppiel, co-founder of WeGaw (snow monitoring via satellite) lays out the process of signing customers in B2B.
4min
4min
Daniel Meppiel, co-founder of WeGaw (snow monitoring via satellite) talks about key metrics in the B2B sales process.
7min
7min
Michael Noorlander, co-founder of neon (mobile bank account) gives advice on signing customers in the fintech industry.
4min
4min
Michael Noorlander, co-founder of neon (mobile bank account) talks about various challenges in the sales process.
6min
6min
Michael Noorlander, co-founder of neon (mobile bank account) talks about the sales process and key metrics such as CAC.
15min
15min
A small collection of proven tools to help you identify assumptions and risks, design tests and learn from them.
45min
45min
Our step-by-step guide to value proposition testing at every stage of your product development process.
6min
6min
Simon Michel, CEO of Prognolite (forecasting tool for restaurants) talks about the different ways to find investors.
3min
3min
Michael Noorlander, co-founder of Neon (mobile bank account) talks about the importance of early fundraising.
5min
5min
Michael Noorlander, co-founder of neon (mobile bank account) shares some advice on fundraising in the fintech industry.
3min
3min
Manuel Seiffe, CEO of MPower (clean energy in emerging markets) gives advice on how to approach fundraising in B2B.
7min
7min
Manuel Seiffe, CEO at MPower (clean energy in emerging markets) talks about their specific fundraising decisions.
5min
5min
Manuel Seiffe, CEO of MPower (clean energy in emerging markets) talks about various fundraising strategies.
5min
5min
Simon Michel, CEO of Prognolite (forecasting tool for restaurants) talks about the importance of customer feedback.
6min
6min
Daniel Meppiel, co-founder of WeGaw (snow monitoring via satellite) gives advice on how to test your value proposition.
8min
8min
Daniel Meppiel, co-founder of WeGaw (snow monitoring via satellite) sheds light on how to convince customers in B2B.
4min
4min
Daniel Meppiel, co-founder of WeGaw (snow monitoring via satellite) lays out the process of testing value propositions.
7min
7min
Florent Héroguel, COO of Bloom Biorenewables talks about how to find out about customers' needs in B2B.
5min
5min
Laurent Coulot, CEO at Insolight (record efficiency solar panels) talks about the value of customer feedback.
5min
5min
Michael Noorlander, co-founder at neon (mobile bank account) explains the concept of testing value propositions.
4min
4min
Michael Noorlander, co-founder of neon (mobile bank account) shares his perspective on value proposition testing.
6min
6min
Manuel Seiffe, CEO at MPower (clean energy in emerging markets) explains the meaning of testing value propositions.
6min
6min
Laurent Coulot, CEO of Insolight (record efficiency solar panels) talks about the crucial role of early pitching.
5min
5min
Laurent Coulot, CEO at Insolight (record efficiency solar panels) talks about the core value of personal communication.
7min
7min
Insolight CEO Laurent Coulot talks about possible ways to generate income in early stages.
4min
4min
Laurent Coulot, CEO of Insolight (record efficiency solar panels) talks about confidence and personal contacts in B2B.
3min
3min
Simon Michel, CEO of Prognolite (forecasting tool for restaurants) talks about how to pick your target market.
5min
5min
Insolight CEO Laurent Coulot lays out the challenges of sales and customer acquisition.
5min
5min
Should you go with your gut? Do you want others to? Find out how cognitive biases affect innovation decision-making.
10min
10min
This empirical study from the 2021 European Journal of Innovation Management looks at what drives start-up growth.
4min
4min
In this short animated film, author Steven Johnson explains the origin of great ideas.
4min
4min
A short video that explores the origins of a few famous ideas that have changed the world.
5min
5min
A fun and fresh look at where and how you can discover your next big business idea!
3min
3min
Find out what creative tricks and tactics, or what we now call "Growth Hacks", Dropbox used to achieve massive scale.
4min
4min
Airbnb's exponential growth relied on some creative ideas and clever implementation. Find out how they did it.
31min
31min
Growth hacking explained by Sean Ellis - the man who coined the term and wrote the book "Hacking Growth".
10min
10min
The key to successful growth marketing is experimentation and there are 6 crucial steps you need to know.
10min
10min
Learn how to apply the scientific method to run growth hacking experiments and scale rapidly.
5min
5min
Now that you (almost) have paying customers you need to prove that you can deliver the right quality at the right price.
5min
5min
You need to find out if your customers not only like your idea but are also willing to pay for it.
5min
5min
Your customers already solve their problem somehow. Find out how you can deliver a better solution.
5min
5min
Successful businesses solve pressing problems for their customers. Identify and rank your customer's main problems.
5min
5min
Before you can solve a customer’s problem, you need to understand them fully.
4min
4min
Top-down? Bottom-up? What's the best way to estimate market size? Here we provide a simple explanation.
3min
3min
A short video that explains how to budget for leads and calculate your Customer Acquisition Cost (CAC).