The tricky art of pricing, part 1 (economics and psychology)

• Learn - core concepts (6)
  • Financial Forecasting Part 1/4 - Introduction
  • Financial Forecasting Part 2/4 – Example Case
  • Financial Forecasting Part 3/4 – Profit & Loss
  • Financial Forecasting Part 4/4 – The Cash Flow Statement
  • Summary of the The Cash Flow Statement
  • Summary of the Profit and Loss Statement

• Hear - advice from founders (1)
  • Advice from founders about financial forecasting

• Explore - optional knowledge from the web (8)
  • Value your business using the Net Present Value method
  • Understanding Net Profit Margin
  • The importance of cash and where to get it from
  • The difference between a loan and an overdraft
  • How Value Added Tax (VAT) works
  • A potted history of accounting standards
  • The tricky art of pricing, part 1 (economics and psychology)
  • The tricky art of pricing, part 2 (value pricing)

• Apply - tools and examples (10)
  • Financial Forecasting Template (v4.43)
  • One-Page Financial Forecasting Template
  • Financial Forecasting - ICT Example
  • Financial Forecasting - E-Commerce Example
  • Financial Forecasting - Engineering Example
  • Financial Forecasting - Lifescience Example
  • Bust through the jargon on the Profit and Loss Statement
  • Test your knowledge of the Cash Flow Statement
  • Test your knowledge of the Profit & Loss Statement
  • Finance Glossary