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Fundraising for non-profits – tips from Seth Godin
10min
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Fundraising for non-profits – tips from Seth Godin
Startup guru Seth Godin explains how nonprofits can use storytelling to spread their mission and raise funds.
Created by Ben Graziano.
In this clip, Seth Godin explains the power of storytelling with regards to fundraising. As identification with certain human values plays a major role in the area of non-profits, reaching the ones who share these values is key. Storytelling outweighs the impact of straight facts making it an ideal tool to convince potential investors.
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