Overview
Collecting customer feedback in B2B – communication is key
7min
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Collecting customer feedback in B2B – communication is key
Florent Héroguel, COO of Bloom Biorenewables talks about how to find out about customers' needs in B2B.
Created by Ben Graziano.
Co-founder and COO of Bloom Biorenewables, Florent Héroguel explains how to get from customer interviews and the gained feedback to developing first prototypes of your product. He talks about the importance of delivering product samples quickly and improving them to fit your customer’s needs.
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