value proposition design

Design a Scalable Value Proposition No ratings yet.

If your customer does not want what you are selling you don't have a business, yet many entrepreneurs lose sight of this. In this course, you will learn to take your customer's perspective in order to develop a Value Proposition that will sell. You will hear tips and advice from entrepreneurs and be provided with our Value Proposition Design canvas - which you can use to help you and your team design better value propositions.

6 Lessons

Value to you and your business

In this topic, we will show you how to…

  • – Introduce you to the topic of value proposition design and provide you with first-hand hints and tips from interviews with entrepreneurs
  • – Provide you with a Value Proposition Design Canvas that takes you through a structured design exercise to help you develop prototype value propositions
  • – Provide you with example canvases that have been filled out by different startups, along with videos of the entrepreneurs explaining their canvases

You will receive a Certificate of Completion when you have finished this course and passed the Quiz(es) (over 80% correct)

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