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Generate ideas and solve problems using ideation
1h 3min
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Generate ideas and solve problems using ideation

Learn about systematic ideation and how you can apply creativity to develop business ideas and solve business challenges.
1h 3min

Learn - core concepts

3min
3min
Introduction to ideation
A short animated explainer about systematic ideation and how you can use it to help come up with innovative solutions to ...

Hear - advice from founders

5min
5min
Ideation in IT - meaning and benefits
Learn about the meaning and benefits of ideation from Nina Habicht, partner at Paixon.
6min
6min
From ideas to innovation - ideation processes in IT
Nina Habicht, partner at Paixon, explains how to use ideation to create innovation.
5min
5min
Ideation - creative processes in construction
In this clip, Dr. Gnanli Landrou, co-founder of Oxara talks about ideation and creativity.
6min
6min
Ideation through the eyes of a construction startup
Learn about the ideation process from Dr. Gnanli Landrou, co-founder of Oxara.
4min
4min
Ideation - a powerful tool
Elisa Chiarelli, co-founder of Yoordi, explains the concept of ideation.
5min
5min
Ideation advice - finding a name
Elisa Chiarelli, co-founder of Yoordi, gives valuable advice on how to find a name for your startup.

Explore - optional knowledge from the web

4min
4min
Where good ideas come from
In this short animated film, author Steven Johnson explains the origin of great ideas.
4min
4min
Inspirational stories about some great ideas
A short video that explores the origins of a few famous ideas that have changed the world.
5min
5min
19 ways to find business ideas
A fun and fresh look at where and how you can discover your next big business idea!
2min
2min
How much to share about your idea
Startup guru Steve Blank shares some practical advice about sharing your idea without giving away intellectual property.
5min
5min
Beware of biases in your thinking and other peoples'
Should you go with your gut? Do you want others to? Find out how cognitive biases affect innovation decision-making.

Apply - tools and examples

45min
45min
Generate fantastic ideas: an ideation handbook
Our guide to ideation, including best practices, ideation methods and our 3-step ideation process.
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