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Scale exponentially using growth hacking
1h 11min
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Scale exponentially using growth hacking

Learn about growth hacking and how to apply it to your business. Includes interviews with founders and a handbook.
1h 11min

Learn - core concepts

3min
3min
Introduction to growth hacking
A short animated explainer about growth hacking and how to apply hacks to your business to create exponential growth.

Hear - advice from founders

6min
6min
Growth hacking - meaning and personal approach
Alina Russ, CEO of Lola's Kitchen, talks about her approach to growth hacking.
6min
6min
Growth hacking - tools and methods
Alina Russ, CEO of Lola's Kitchen talks about their approach when it comes to marketing and social media.
6min
6min
Product development in B2B - tips from a tech startup
Here, Anna Beltzung, CTO of Dimpora, talks about product development and the importance of scaling up.
3min
3min
Scaling up and IP protection - insight from a tech startup
In this short clip, Anna Beltzung, CTO of Dimpora, gives valuable advice on scaling up and protecting your IP.
4min
4min
The challenges of product development - a tech perspective
In this clip, Anna Beltzung, CTO of Dimpora, lays out the challenges coming along with product development.

Explore - optional knowledge from the web

4min
4min
A short introduction to growth hacking
Find out what growth hacking is and the growth hacking principles you can follow to maximise your marketing effort.
31min
31min
Growth hacking - buzzword or essential strategy?
Growth hacking explained by Sean Ellis - the man who coined the term and wrote the book "Hacking Growth".
3min
3min
How growth hacking propelled Dropbox to massive scale
Find out what creative tricks and tactics, or what we now call "Growth Hacks", Dropbox used to achieve massive scale.
4min
4min
How airbnb hacked their growth
Airbnb's exponential growth relied on some creative ideas and clever implementation. Find out how they did it.
10min
10min
Run growth hacking experiments like a scientist
Learn how to apply the scientific method to run growth hacking experiments and scale rapidly.
10min
10min
Run growth marketing experiments in 6 steps
The key to successful growth marketing is experimentation and there are 6 crucial steps you need to know.
10min
10min
The latest science on building a growth start-up
This empirical study from the 2021 European Journal of Innovation Management looks at what drives start-up growth.

Apply - tools and examples

45min
45min
Growth hacking: a handbook
Our guide to growth hacking, including 19 example cases and canvases to apply to your case.
1h 0min
1h 0min
Growth hacking: canvases
The canvases from our Growth Hacking Handbook. Use them develop your own growth hacking strategy.
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